Arizona Center
Arizona Center is a shopping mall in the heart of Downtown Phoenix. With a new remodel came a need for a rebrand.
Working under an Art Director, I designed the new Arizona Center logo and aided in creating a brand identity that was fresh, modern, and fun. The new mark represents the four corners of the block the Arizona Center lives within and was inspired by the idea of a “kaleidoscope” of different experiences, each one vibrant and energetic.
Logo design
Print and Collateral
Environmental Signage
Social media
Email marketing
Recess at Home Coloring Book
During the COVID pandemic, many families were stuck at home. Arizona Center wanted to create something special to keep kids entertained, give parents some new recipes to try, and puzzles for the whole family to enjoy. Along with designing the overall layout, I created custom illustrations for the coloring pages based on elements at the shopping center as well as created puzzles and activities.
Grapes on the Grotto Event logo design
Arizona Center holds an annual wine tasting event in their on-site grotto, and needed a logo that tied into their brand. I created a custom logo design using the identifiable emblem from the center of their logo as well as a wine bottle silhouette to create a tree to represent the natural elements that surround the grotto.
